Marketing

La Perle Presented By Al Habtoor Group Earns Traveler's Choice Award From TripAdvisor

A Shining Gem Among the Best This esteemed accolade acknowledges the dedication, creativity, and passion that have collectively transformed La Perle into a global sensation. The remarkable experiences we craft and the exceptional service we provide have resonated with travelers worldwide, earning us a place among the finest attractions in the world as a cornerstone of live entertainment in Dubai...

N.BAR PARTNERS WITH FRANCORP MIDDLE EAST WITH A MISSION TO PROVIDE IT’S UNIQUE NAIL BAR CONCEPT TO THE MIDDLE EAST AND THE WORLD.

Established in 2001, N.Bar is the Middle East’s first chain of dedicated nail treatment bars and the first to transform routine nail care into an ‘experience’. The innovative concept revolutionized the notion of nail treatment in the region, turning what was previously a side service in beauty salons into a dedicated philosophy for nail care. N.Bar’s goals are to continuously provide innovation...

Celebrate A Splashtacular Eid Weekend at La Perle

Dubai, United Arab Emirates – A Splashtacular Eid al-Adha weekend awaits you and your family & friends in Dubai’s Most Spectacular Show with ticket rates starting from 159 AED when you book 4 or more! To make this celebration even more splashtacular, one lucky guest gets to win an exciting prize ranging from La Perle VIP Tickets and merchandise, a complimentary voucher for 2 persons to enjoy the...

V-Marine Unveils Rise 55: The Exceptional Houseboat Redefining Luxury Living on Water

V-Marine is proud to share that the Rise 55 has already secured its first two sales, with the first one set to be delivered in Qatar this August, followed by the second sale in Kuwait. The Rise 55 boasts an unparalleled blend of elegance and functionality, setting new standards for houseboat design. With its innovative architecture and sleek lines, this houseboat presents a stunning presence on...

V-Marine Set to Make a Splash in UAE with Grand Opening of New Location

  V-Marine, a leading provider of houseboats and floating resorts, is proud to announce the opening of its commercial office in Dubai, UAE. The new office will be led by Giovanni Sorrentino, a well-known figure in the yacht industry for his collaborations with European and GCC yards such as Silent Yacht, an award-winning company for sustainable yacht industry, and Tecnomar for Lamborghini....

Crank signs franchise agreement with Francorp Middle East to expand its fitness concept across the region and beyond.

Heightened awareness and interest in health and fitness, combined with a desire to be more socially engaging, particularly post-pandemic, has strengthened the founders’ belief in linking fitness and community. "CRANK is not only about promoting the physical aspect of health and wellbeing", say the founders of CRANK, Ken, Kourosh, Nuno and Sami. "We are also continuously looking for ways to...

La Fonda partners with Francorp Middle East with a mission to provide a unique and innovate quality range of food solutions to the middle east and the world.

La Fonda to expand in the Middle East and Gulf region in 2023-2024. La Fonda is a Moroccan company that is specialized in premium halal meat processing and gourmet products with its own network of exclusive shops based in the most important cities of the country. The processing unit has an integrated halal poultry slaughterhouse and is IFS V6 certified. La Fonda exists since 1994. LAFONDA’s goals...

Kronfol: Lebanese Casual Dining founded by Wissam Breidy Signs with Francorp for Franchise Expansion Across GCC

Since its establishment in 2014, Kronfol has continued to develop its concept from every aspect, dedicated to improving the quality of their products and services offered to customers. With a carefully curated menu of original authentic Lebanese cuisine and fusion dishes, combined with team of professionals, all enwrapped in a relaxing ambiance and comfortable environment – Kronfol has customers...

An Extraordinary Experience for Extraordinary Women

Make your Wednesday evenings remarkable with a one-of-a-kind ladies’ night offer! With rates starting from 284 AED gather your girlfriends to witness breathtaking acts and stunts and get a nacho & virgin pink mojito combo to enjoy during the show. It’s the perfect way to indulge in some delicious treats while taking in mesmerizing entertainment. Exclusively for UAE residents, if you are looking...

Gatorade® 5v5 Tournament to be Hosted for the First Time in the UAE

United Arab Emirates, 1st of March 2023 – For the first time, Gatorade® is set to host its 5v5 football tournament, uniting men’s, and women’s youth football players from across the United Arab Emirates in an epic national and global competition. The Gatorade® 5v5 Football Tournament is an annual five-a-side competition for 14 to 16-year-olds that aims to fuel the next generation of athletes by...

Capture Wonderful Memories with La Perle

It’s time to capture wonderful memories with La Perle this festive season! With Show & Dinner packages starting at 404 AED, witness enchanting performances and a delicious dinner at one of Al Habtoor City’s world-class restaurants.  Let La Perle take you on an aquatic dreamscape with waterfalls cascading mere inches from the audience, fire lighting up the stage, and aerialists defying gravity as...

Remembering Franco Dragone

It is with deep sadness and heavy hearts that we announce the passing of the creator of La Perle, Franco Dragone. La Perle would like to express our gratitude for the overflowing messages of support and admiration for Franco as we are all greeted with memories of working alongside him or experiencing his beautiful creations. Franco Dragone worked alongside Al Habtoor Group Chairman, Mr. Khalaf...

The City’s Top Creators Came Together To Snap The Best Of The City

Dubai is a city made for content creators, and two recent social competitions proved just that. With architecture, ‘grammable cafes, and slick city districts, the Novotel and ibis World Trade Centre & ibis One Central wanted to highlight how it has got some of the best views in town, and it’s located bang in the centre of some of the city’s tops spots from the 3 hotels of Dubai World Trade...

CINEBLITZ IMHD WINS rights to broadcast India - Sri Lanka Cricket Series

In a remarkable turn of events, CINEBLITZ IMHD TV acquired free-to-air rights to broadcast the India – Sri Lanka White Ball Series worldwide. Viewers can enjoy the 1st, 2nd, and 3rd T20I live from the Rangiri Dambulla International Stadium on Jun 23, 25, and 27, respectively. The 1st, 2nd, and 3rd ODI will be broadcast live from the Pallekele International Cricket Stadium on Jul 01, Jul 04, and...

Emiratis Launch Shopping App to Support Home Businesses

         DUBAI, July 13, 2022 -- As the COVID pandemic in 2020 forced lockdowns, work from home mandates were introduced, and social distancing measures came into play, people found themselves with more leisure time than usual. With extra free time at their disposal, many decided to nurture the hobbies and passions they had and, in turn, transformed them into lucrative home businesses.        ...

Expo 2020: big deficit in sustainability demands industry and academics to foster partnerships

He described the main challenges faced by the world, and stated, “There’s now a peace deficit in Europe and the numbers of refugees is rising. There’s also a big deficit in sustainability and I think that’s where academics can really play a part by working with industry. The third main deficit is a deficit of equality. The number of people living in poverty has increased for first time since...

People Do Not React to Sustainability but to Their Own Experiences

"Behind sustainable choices is not the actual sustainability of the company, organization, or brand, but the sustainability experience," writes Timo Järvinen, CEO of the Finnish empathy analytics company NayaDaya Inc. If we split the core of sustainability, in addition to the ecological, social, and economical consequences of our actions, we will find something that has a decisive impact on...

The MENA Regional Chapter of UN PRME has collaborated with De Montfort University Dubai to establish the 9th MENA PRME Forum and Conference.

All are welcome to these free events at the DMU Dubai Campus and online. Register now for the Conference and Gala. See the event programmes here.The Conference, Forum and Gala are a collaboration between the UN PRME MENA Chapter member academics, their institutions and De Montfort University Dubai. The event will investigate the possibilities for leveraging change through responsible management...