Dubai-based leading bakery snacks manufacturer passes Sedex Members Ethical Trade Audit (SMETA) and obtains acclaimed FSSC 22000 v4.1 to become the first food manufacturing entity in UAE.
Dubai, UAE – December 9, 2018 – Dofreeze LLC, a Dubai-based diversified, forward-thinking and trend-setting bakery snacking business that manufactures market-leading products across four continents to over 50 countries, announced the availability of its best-selling Eurocake Chocolate Chip Brownie in over 500 Wal-Mart China locations by February 2019. This is a strategic corporate move that reflects the company’s recent passing of several security audits. Chief among these was the SMETA (Sedex Members Ethical Trade Audit) and Wal-Mart Supply Chain Security Audit, as well as the most acclaimed of all, obtainment of FSSC 22000 v4.1 – the world’s most esteemed food manufacturing audit.
“All of the audit processes we have endured and all the certifications we have obtained have been in preparation of launching our flagship Eurocake brand in Wal-Mart, kicking off globally with Wal-Mart China,” says Dofreeze LLC CEO Aamer Fayyaz. “Now that Wal-Mart’s Asian arm has placed its first order with us, we are more than excited to share Dofreeze’s most beloved premium snack, the Eurocake Chocolate Chip Brownie, with China – and soon the rest of the world.”
Dofreeze is applauded for being the first food manufacturing company to perfect a long shelf life brownie snack that also exudes impeccable quality and taste. The Eurocake Chocolate Chip Brownie, packed with rich, scrumptious, melt-in-the-mouth flavor and delicious chocolate chips, has been a massive success for the company and joins a family of other coveted treats in the Eurocake roster including Lifestyle Brownies, Brownie Bars, Lova Molten Cakes, Soft and Chewy American-Style Cookies, Pain Au Lait, Jumbo Croissants, Single Cupcakes, Sliced Poundcakes, Banana Twin Cakes and much more.
Dofreeze LLC is headquartered at 16003 Food and Beverage Zone in Dubai Industrial Park, Sheikh Mohammad Bin Zayed Road in Dubai, and can be reached by calling (+971 4) 8858330/31/32. For more information visit www.Dofreeze.com or email info@Dofreeze.com.
About Dofreeze LLC
Established in 1999 with main manufacturing facilities based in the heart of Dubai, Dofreeze boasts key strengths in the area of manufacturing expertise along with a powerful collaborative network within the global FMCG category. The organization’s products are sold across four continents to over 50 countries and regions, including the United States, Canada, China, Australia, Singapore, Hong Kong and the entire Middle East, while a high level of innovation has enabled Dofreeze to revolutionize the bakery snacking industry through a deep understanding of various markets.
Dofreeze is headquartered at Dubai Industrial City, Sheikh Mohammad Bin Zayed Road, and can be reached by calling (+971 4) 8858330/31/32. For more information visit www.dofreeze.com or email email@example.com.
Follow Dofreeze on Facebook at www.facebook.com/DofreezeEurocake and Instagram at www.instagram.com/Euro_cake/ to learn more about an exciting “Snacks On-the-Go Challenge” connected to the Lifestyle Brownies brand and a “Share a Cookie, Spread the Love” campaign related to the new Eurocake cookies.